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Business BTEC Level 3 Unit 31 - Fashion Retailing D1
- Dissertation • 8 pages • 2017
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This essay hopes to effectively evaluate the way's in which my chosen retailer- Primark, have adapted their retail policies in response to the lifestyle characteristics of their under 35, fashion conscious target market. Pricing, opening hours, visual merchandising, customer service level, the use of Internet and other media are policies that pose great importance to any business, therefore I hope to detail a comprehensive evaluation of their importance to the fashion industry and to Primark, an...
Dissertation
Business BTEC Level 3 Unit 31 - Fashion Retailing D1
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This essay hopes to effectively evaluate the way's in which my chosen retailer- Primark, have adapted their retail policies in response to the lifestyle characteristics of their under 35, fashion conscious target market. Pricing, opening hours, visual merchandising, customer service level, the use of Internet and other media are policies that pose great importance to any business, therefore I hope to detail a comprehensive evaluation of their importance to the fashion industry and to Primark, an...
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